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06 / 07Equestrian breeding & sport · Brand identity · Web development · AI agent

Haras Abril

A digital ecosystem that brings the stud farm's sporting level to every touchpoint, from identity to day-to-day operations.

01 · CHALLENGE

A stud farm breeding show jumpers to international standards, running on a WordPress site more than five years old, with no CRM, no unified digital channel and no technical presence that matched its sporting level.

02 · SOLUTION

A complete digital ecosystem: brand identity, a full website redesign, an omnichannel AI agent for WhatsApp, Instagram, Facebook and the website, an SEO/GEO strategy, and an online auction platform with live streaming.

03 · RESULT

The region's first stud farm with identity, website, CRM and AI agent integrated into a single system. Not a web design project — a complete digital operation, built from scratch.

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